An Essential Online Course: Marketing Analytics


  • An Essential Online Course: Marketing Analytics, Singapore SKillsFuture elarning online course
  • An Essential Online Course: Marketing Analytics, Singapore SKillsFuture elarning online course
  • An Essential Online Course: Marketing Analytics, Singapore SKillsFuture elarning online course
  • An Essential Online Course: Marketing Analytics, Singapore SKillsFuture elarning online course
  • An Essential Online Course: Marketing Analytics, Singapore SKillsFuture elarning online course
  • An Essential Online Course: Marketing Analytics, Singapore SKillsFuture elarning online course

Course Description

Technical marketers are in high demand and low supply. Being able to dive into data on your own, with no help from analysts, makes you a much better marketer. This is why Structured Query Language (SQL) is so powerful - it allows you to see all your customers’ data and make decisions based on accurate analysis. Knowing how to use SQL is literally a marketing superpower, and that’s exactly what this course will teach you! The concepts and queries in this course are used every day by the marketing teams at successful companies like eBay, Moz and HubSpot.

Maximize your marketing analytics with SQL.

- Understand the basics and fundamentals of SQL
- Learn how to apply SQL into real-time data
- Know how to make full use of data and analysis
- Learn how adopt SQL into your database

This course is SkillsFuture Credit Eligible.


Course Objectives

1. Know the six key components of every SQL query
2. Know how to use and write SQL queries 
3. Able to use SQL efficiently in database 
4. Know how to apply queries in different situations of data extractions 


Related Courses

  • QuickBooks 2012

    QuickBooks 2012

    SGD $40.00

    Course Description

    Acquire the skills that are in high demand by learning to use the popular QuickBooks accounting software for small and mid-sized businesses. In this VTC course, Lauri Matson shares tips and examples from her extensive experience with QuickBooks. Learn how QuickBooks can help manage your business through tracking of purchase orders, inventory, invoices, receipts, and statements. Discover how easy it is to reconcile your checking account, track your payables, and generate reports. As you master the basics, you'll also learn how to deal with tricky situations and troubleshoot complicated entries. As you master the basics, you'll learn how to deal with tricky situations. - Learn how to tackle your accounts with QuickBooks - Know how you can avoid tricky accounting conflicts - Take advantage of the cloud-based platform for your accounts 

    Read more...

  • Essential Online Course - Quickbooks Point of Sale (POS)

    Essential Online Course - Quickbooks Point of Sale (POS)

    SGD $299.00

    Course Description

    QuickBooks Point of Sale helps retailers go far beyond the cash register with an easy-to use, affordable, scalable, customizable, integrated software and hardware system. It handles routine tasks so retailers can pay more attention to running their business. The solution can track inventory, sales, and customer information, giving retailers more time to think about what to stock, how to price merchandise, when to reorder, and how to serve their customers better. As you master the basics, you'll learn how to deal with tricky situations. - Learn how to tackle your accounts with QuickBooks  - Know how you can avoid tricky accounting conflicts  - Take advantage of the cloud-based platform for your accounts

    Read more...

  • An Essential Online Course: Strategy & Business Models

    An Essential Online Course: Strategy & Business Models

    SGD $79.60

    Course Description

    Widespread strategic innovation means that businesses now face more complex and dynamic issues than ever before. Yet many business people are still using outdated management theories and approaches based on static and expired business models. This course is designed to equip professionals, entrepreneurs and established business owners with the ability to analyze, improve and create new business models that work and are grounded in 21st century strategic thinking. Whether you need to pitch your new business case, reposition your market or predict your next big growth trajectory, this course will teach you how to deliver effective, scalable and transferable business models. Upgrade yourself to the 21st century business strategic to boost your business.  - Know and understand the 21st century strategic thinking - Learn how business models can help in analyzing  - Know the importance of having a business strategy - Learn how to define your strategy and business models  This course is SkillsFuture Credit Eligible.

    Read more...


Content

Marketing Analytics

+
Learn how to use SQL for better marketing analytics
  • Section 1: Introduction
    • Unit 1.1 - Introducing the Course
  • Section 2: What is SQL?
    • Unit 2.1 - Introduction
    • Unit 2.2 - What, Why and How
    • Unit 2.3 - Marketing and SQL
  • Section 3: Writing SQL Queries
    • Unit 3.1 - Preparing to Write a Query
    • Unit 3.2 - SQL vs. Excel?
    • Unit 3.3 - Writing Queries
  • Section 4: Using SQL
    • Unit 4.1 - Querying Databases
    • Unit 4.2 - Exercises
    • Unit 4.3 - SQL Scripting and Reporting
    • Unit 4.4 - Course Conclusion
  • Section 5: Bonus Content
    • Unit 5.1 - Chartio for Data Analysis
    • Unit 5.2 - Google Query Creator
SkillsFuture Credit Eligible
SGD $79.60
(Price excludes GST)
GET ACCESS NOW
Convince your boss email
This site is best viewed using the latest versions of Google Chrome, Apple Safari, Mozilla FireFox, Microsoft Internet Explorer 11 and Edge which supports HTML5/Webkit technologies.